Zevs, a French artist, skillfully critiques consumerism by subverting capitalist symbols through innovative graffiti projects and interventions on billboards. In the 1990s, he launched his street art career with spray-painted tags and silhouettes of Parisian street furniture, gradually gaining international recognition. His notable series, "Visual Kidnapping" (2002-2005), involved cutting out figures from billboards using a scalpel and leaving a ransom note in the empty space. This garnered significant attention and propelled Zevs further into the spotlight. Another renowned series by the artist is "Liquidation," exemplified by works like "Liquidated Google" (2013), where he appropriates recognizable logos and modifies them with vertical drips of paint. Zevs made headlines in 2009 when he was arrested in Hong Kong for painting a liquidated Chanel logo on a Giorgio Armani store, highlighting his audacious approach. In 2008, he held his first major solo exhibition at Copenhagen's Ny Carlsberg Glyptotek, establishing himself as a significant figure in the art world. Since then, Zevs has regularly exhibited with De Buck Gallery in New York, further cementing his presence and impact.