Gregory Siff is renowned for his emotive style that seamlessly blends abstraction, pop art, and action painting. Utilizing inks, oils, and acrylics, he crafts iconic elements reminiscent of storyboards, capturing themes of time and nostalgia. His work has been featured in notable exhibitions, including MoMA PS1’s "Rockaway!" and he was selected by Vans to inspire students across the U.S. with his hand-painted “Vans Custom Culture” sneakers, which were displayed at the Whitney Museum of American Art. Siff also made waves in the fashion world, collaborating with the revolutionary brand Pyer Moss by creating live paintings on the runway, pieces that are now preserved in The Smithsonian National Museum of African American History and Culture. His innovative approach continues to resonate across both the art and fashion landscapes.